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A new beauty flagship store in NCR

Supermodel Miranda Kerr’s Kora Organics, Korean Luxury Skincare model Sulwhasoo, Laneige, Innisfree, Natural Skincare model; Caudalie, the Cult Make up model; Anastasia Beverly Hills, Cruelty Free & Vegan Skincare and Body care model; The Body Shop, luxurious Haircare manufacturers Kevin Murphy and Olaplex are among the many manufacturers featured in the store. Issey Miyake, Carolina Herrera, Mont Blanc, Paco Rabanne, Burberry, Givenchy, Salvatore Ferragamo, and others are among the many premium names represented.’

Juice Beauty, an award-winning worldwide farm-to-beauty firm, makes its debut retail look in India right here. Over the approaching few weeks, it’ll introduce various distinctive worldwide manufacturers to its on-line and offline shops, giving prospects a real Omni-channel expertise.

Men’s grooming has been given its personal part for the primary time to cater to this fascinating phase of the beauty enterprise. The store additionally options various well-known D2C native firms resembling Minimalist, Dot & Key, and The Man Company.

The model encourages its viewers to have a look into the way forward for digital beauty retail in India, utilizing Augmented Reality Technology and Virtual Beauty Tools. From pores and skin analyzers and make-up try-on mirrors to interactive screens and immersive zones, to a number of strategically positioned contact factors, shoppers are given a seamless digital and bodily expertise.

The Boddess Store is the Ultimate Product Destination, with curated beauty ranges, touchless expertise, sensible personalization, and elevated service stations staffed by best-in-class specialists resembling pores and skin specialists, make-up artists, hair specialists, and beauty advisers.

Speaking on the launch Ritika Sharma, Founder and CEO, Boddess [House of Beauty] With the opening of our first flagship store, we’re excited to carry a one-of-a-kind beauty retail expertise to all beauty fans. From launching Boddess as a multi-beauty wellness platform in the digital house to seeing it manifest in the bodily realm in the second yr, it has been an unimaginable journey. The experiential-led store is an amalgamation of expertise, providers, and personalization and is totally geared up to reply all of your beauty queries. The seamless integration of the bodily and digital contact factors will ship a fascinating in-store expertise, benefiting shoppers and bringing us one step nearer to them. Keeping buyer satisfaction and security paramount, now we have applied all important hygiene protocols to safeguard the well being of our prospects and workers. Our touchless digital beauty instruments allow us to keep up the best security for our shoppers. We are excited and able to welcome customers to the new store.’

Key Features of the store:

First ever entry of D2C manufacturers in an experiential & premium retail house: Minimalist, Dot & Key, The Man Company & mCaffeine.

Dedicated males’s grooming part: Capitalizing on probably the most evolving segments in the beauty trade, for the primary time in retail, a devoted males’s grooming part has been created to cater to the rising wants of male shoppers.

Experiential Zones:

Nail Bar: Ensuring high-quality nail providers, the nail bar contains nail extensions and nail artwork with the choice of getting embellished, ombre designs, and extra. One can swing by for a fast contact up or ease into the part’s tranquil surroundings.

Hair Bar: The in-store hair care part shows the model’s endeavor to strategy holistic well-being by providing their prospects a spa-like remedy with a devoted space for hair washes, styling and massages. Not solely this, the bar additionally gives the selection of hair s tyle particularly suited as per one’s facial options and hair texture.

Anastasia Beverly Hills Brow Bar: This distinctive Brow Bar options Anastasia Beverly Hills patented Golden Ratio Brow service. Anastasia Beverly Hills forehead specialists are geared up to assist prospects uncover the proper forehead form in keeping with their face construction.

Physical Touch-points.

Magic Mirror: Powered by Machine Learning Technology, the Magic Mirrors put in in the store enable shoppers to have a touchless and Virtual Skin Diagnosis and gives entry to a tailored skin- care regime. The Magic Mirror display additionally substitutes as their superior Makeup Try-on characteristic that permits shoppers to scroll and skim by means of a variety of beauty merchandise and discover their excellent shades that they’ll strive on nearly.

Click & Collect: To spherical up a seamless and technologically interactive purchasing expertise, the store gives a “click and collect” system the place the shopper should purchase or order merchandise from the web site and accumulate them from the store.

App In Store Screens: The Store additionally hosts Boddess.com interactive APP that permits prospects to digitally navigate, surf product catalogue and place orders. The inbuilt utility seen on the display additional informs the person of occasions and happenings, new and unique product launches, newest promotions and trending.

QR Codes: QR codes are positioned throughout the store on bestselling merchandise to allow prospects to scan and discover the merchandise on-line

Disclaimer: This story is auto-aggregated by a pc program and has not been created or edited by FreshersLIVE.Publisher : IANS-Media

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