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Amazon and Apple handed $225 mln in Italian antitrust fines

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MILAN, Nov 23 (Reuters) – Italy’s antitrust authority has fined U.S. tech giants Amazon.com (AMZN.O) and Apple Inc (AAPL.O) a complete of greater than 200 million euros ($225 million) for alleged anti-competitive cooperation in the sale of Apple and Beats merchandise.

Contractual provisions of a 2018 settlement between the businesses meant solely chosen resellers had been allowed to promote Apple and Beats merchandise on Amazon.it, the watchdog stated, including that this was in violation of European Union guidelines and affected competitors on costs.

Both Apple and Amazon stated they plan to enchantment towards the fines.

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The authority imposed a advantageous of 68.7 million euros on Amazon and 134.5 million euros on Apple, ordering the businesses to finish the restrictions to offer retailers of real Apple and Beats merchandise entry to Amazon.it in a non-discriminatory method.

“To ensure our customers purchase genuine products, we work closely with our reseller partners and have dedicated teams of experts around the world who work with law enforcement, customs and merchants to ensure only genuine Apple products are being sold,” Apple stated, denying any wrongdoing.

In a separate assertion Amazon stated it strongly disagreed with the choice of the Italian authority and that the proposed advantageous was “disproportionate and unjustified”.

“We reject the suggestion that Amazon benefits by excluding sellers from our store, since our business model relies on their success. As a result of the agreement, Italian customers can find the latest Apple and Beats products on our store, benefiting from a catalogue that more than doubled, with better deals and faster shipping,” Amazon stated.

($1 = 0.8885 euros)

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Reporting by Gianluca Semeraro and Elvira Pollina
Editing by David Goodman

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An Apple logo is pictured in an Apple store in Paris, France September 17, 2021. REUTERS/Gonzalo Fuentes/File Photo

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